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Friday, 6 November 2020

Plot thickens: LG's rollable smartphone might actually be called Slide

LG is working on a smartphone with a rollable OLED screen, and this is now expected to launch in March. What it will end up being called, though, seems less clear. Yesterday we told you about a trademark application the Korean company filed for the name LG Rollable, and that seemed to settle this discussion. However, here's a plot twist. LG has also filed a similar trademark application with the same European Union Intellectual Property Office for the name LG Slide. You could make an argument that one would have to 'slide' the rollable screen in and out when using the phone, so with that...



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